Marketing

Two-thirds of companies experience churn rates of 5% or more but the numbers often look worse for SaaS companies. According to The SaaS Report 2019 from Reply.io, the average churn…

We’ve curated a list of eight digital marketing platforms to help organise and scale your online marketing activity in 2022.

We compare the top marketing tools for SaaS companies head-to-head, so you can choose the right tool for your business.

While SaaS marketing uses the same channels as traditional forms of digital marketing, its core principles are widely different. You’re not selling a tangible product or service that customers can…

It’s with mixed emotions that we’re ending work on Leadformly today. As many of you know, Leadformly was our first foray into SaaS. What began as an experiment with interactive…

Get the Instagram influencer marketing playbook on what influencer marketing is, and how to launch a campaign and find the best influencers.

Marketing segmentation is one of the easiest ways to boost revenue, but 89% of marketers don’t do it. Are you one of them? If so, this guide has you covered.

Learn the 4-step process to finding your target audience. Discover the steps most marketers miss and uncover key findings.

Don’t market your new products without a clear roadmap to success. Our ultimate guide outlines 7 steps to building a winning go-to-market strategy.

Marketing tools are designed to help your business grow by making your strategies more effective and easier to execute. They’re an investment and the basic principle of any growth tool…

We compare the top business planning platforms head-to-head, so you can choose the right tool for your business.