Recent articles by Marcus Taylor

7 Best Marketing Automation Tools for 2023

By surveying 1,700+ marketing automation users and testing over a hundred marketing automation platforms, we’ve shortlisted the top 7 for 2023.

marcus@ventureharbour.com
Marcus Taylor Feb 22, 2023    15 min read
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5 Best Email Marketing Tools For Shopify in 2023

We put five email marketing platforms and Shopify’s own email marketing app to the test to find the best tool in 2023.

marcus@ventureharbour.com
Marcus Taylor Feb 7, 2023    15 min read
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10 Best CRMs With Email & Marketing Automation

Long gone are the days of separating your CRM and marketing automation tool. Here we’ve shortlisted the top marketing automation CRMs.

marcus@ventureharbour.com
Marcus Taylor Dec 20, 2022    80 min read
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Marketing Ops

9 Best Marketing Calendar Software & Tools

A marketing calendar aligns teams, improves communication, and ensures that deadlines and goals are met. Here we review the best marketing calendar software available.

marcus@ventureharbour.com
Marcus Taylor Feb 16, 2021    14 min read
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Marketing

8 Must-Have Digital Marketing Platforms

We’ve curated a list of eight digital marketing platforms to help organise and scale your online marketing activity in 2022.

marcus@ventureharbour.com
Marcus Taylor Feb 5, 2021    16 min read
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Marketing

We’re No Longer Focusing on Leadformly

It’s with mixed emotions that we’re ending work on Leadformly today. As many of you know, Leadformly was our first foray into SaaS. What began as an experiment with interactive…

marcus@ventureharbour.com
Marcus Taylor Jan 13, 2021    3 min read
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Marketing Management Marketing Strategy

Marketing Management: A Tiny MBA in 20 Minutes

Are you responsible for your company’s promotional success? Launch high-ROI campaigns and prove your worth with this guide to Marketing Management.

marcus@ventureharbour.com
Marcus Taylor Dec 15, 2020    17 min read
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instagram influencer marketing Marketing

Instagram Influencer Marketing from the Ground Up

Get the Instagram influencer marketing playbook on what influencer marketing is, and how to launch a campaign and find the best influencers.

marcus@ventureharbour.com
Marcus Taylor Dec 8, 2020    17 min read
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marketing segmentation Marketing

How to Use Marketing Segmentation to Improve Marketing Campaigns

Marketing segmentation is one of the easiest ways to boost revenue, but 89% of marketers don’t do it. Are you one of them? If so, this guide has you covered.

marcus@ventureharbour.com
Marcus Taylor Dec 1, 2020    16 min read
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marketing tactics Lead Generation

15 Marketing Tactics That Work (And How to Plan Them)

Are you getting an ROI from your marketing tactics? Here are 15 proven marketing tactics to try today to boost ROI and build your business.

marcus@ventureharbour.com
Marcus Taylor Nov 17, 2020    19 min read
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Marketing Ops

51 Critical Marketing Metrics (And How to Use Them)

Struggling with underperforming campaigns? Use these 51 critical marketing metrics to spot areas for improvement and get your promotional plan back on track.

marcus@ventureharbour.com
Marcus Taylor Nov 9, 2020    33 min read
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