Aaron Brooks, Venture Harbour %

Recent articles by Aaron Brooks

7 Best Marketing Planning Software Platforms

We review some of the leading tools to plan marketing with everything in one place using these key marketing planning tools.

Marketing

5 Best Marketing Management Software & Tools

While there are countless project management software options available, finding a dedicated marketing management system – one that includes the specialist workflow and reporting features marketing teams need – is…

Marketing Strategy

Top 7 Funnel Mapping Tools to Map & Simulate Your Growth

Funnel mapping visualises every stage of the marketing and/or sales funnel, normally in the form of a flow diagram. This plays a key role in the planning and development of…

Marketing

Marketing Roadmap: How to Build Yours in 9 Steps

Marketing roadmaps help you plan complex strategies by scheduling marketing activities in a set timeframe. Today’s marketing teams have to manage campaigns across multiple channels with a mix of short-term…

Marketing

The Ultimate Guide to Marketing Campaign Planning

Planning a marketing campaign in the modern digital age has never been more complex. User journeys are split across a growing network of channels and the number of interactions across…

Marketing Ops

How to Plan a Marketing Sprint

Marketing sprints are a staple of agile marketing but the hyper-productive philosophy they encompass can benefit any marketing team – especially if you ever feel your workload getting on top…

Marketing Marketing Ops

How to Run Daily Standups for Marketing Teams

Daily standups are quick-fire meetings designed to keep teams focused and raise issues that could prevent them from achieving their goals. Sometimes also referred to as daily scrums, standup meetings…

Marketing Ops

How to Run a Marketing Retrospective

Marketing retrospectives give your team the opportunity to improve marketing processes by analysing the good and bad of your campaigns. Agile marketing teams should run a retrospective meeting at the…

Marketing Ops

How to Run an Effective Marketing Meeting (Template Agenda)

Marketing meetings are a necessary evil. Necessary because they bring your team together and keep everyone focused on your goals. Evil because running meetings that don’t drain time and productivity…

Marketing Strategy

Marketing Forecasting: 10 Steps to Get it Right

In today’s data-driven world, insights should guide every marketing decision – no guesswork; no assumptions. Of course, you can’t predict the future, but you can model it to forecast the…

Growth Marketing

Growth Marketing Software: 10 Essential Tools for Growth Marketers

Our team curated ten of our favourite tools for managing, planning and executing marketing experiments in 2022.

Marketing

17 Free-to-Paid Upselling Strategies For SaaS Companies

For SaaS companies, the first major conversion goal is signing users up to a free version of a product: free trials, free plans, free tools, etc. This means you pump…

Aaron Brooks

Recent articles by Aaron Brooks

7 Best Marketing Planning Software Platforms

5 Best Marketing Management Software & Tools

Top 7 Funnel Mapping Tools to Map & Simulate Your Growth

Marketing Roadmap: How to Build Yours in 9 Steps

The Ultimate Guide to Marketing Campaign Planning

How to Plan a Marketing Sprint

How to Run Daily Standups for Marketing Teams

How to Run a Marketing Retrospective

How to Run an Effective Marketing Meeting (Template Agenda)

Marketing Forecasting: 10 Steps to Get it Right

Growth Marketing Software: 10 Essential Tools for Growth Marketers

17 Free-to-Paid Upselling Strategies For SaaS Companies

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