Recent articles by Marcus Taylor

shopify-store Marketing

A Comparison of the Best Hosted Ecommerce Platforms

If you need to setup a powerful online store quickly, choosing a hosted ecommerce platform is likely to be your best option. The benefit of hosted platforms (over self-hosted platforms)…

Ontraport Review: 15 Pros & Cons to Know Before Getting Started

I first heard about Ontraport a few years ago from some friends at Mindvalley. According to a testimonial by their founder Vishen, Mindvalley’s COO spent six months comparing delivery rates,…

Lead Generation

24+ Best B2B Lead Generation Strategies (That’ll Work in 2026)

When it comes to B2B lead generation, what really works? In this article, we’re going to break down the key strategies that matter most in B2B and explore some of…

Page Fights Lead Generation

10 Lead Magnet Examples That’ll Get You 300-400% More Leads

With tens of thousands of businesses diverting their lead generation budgets towards areas like content marketing and marketing automation, there’s more competition over capturing email addresses than ever before. As…

marketing-automation-reporting Marketing

23 Benefits of Marketing Automation

If you’re considering marketing automation for your company, it’s important to have a good understanding of what to expect, and what the key benefits are before you begin comparing the…

Victoria's Secret Conversion Rate Optimisation

15 e-commerce Product Page Design Ideas That Will Increase Conversions

When designing your Ecommerce product pages, the smallest differences can make a huge impact on the website’s overall conversion rate and profitability. Before we explore some specific ideas that you…

Search Marketing

What to Expect When Hiring a Digital Agency

Should you expect the results outlined in a proposal? Should you continue to use an agency that doesn’t produce results early on? Is it better to hire multiple specialists or…

google-analytics-funnel Marketing

13 Ways To Increase Ecommerce Sales That You Should Be Using

There’s no shortage of advice on growing e-commerce sales, but most of the advice is quite generic and, in many cases, outdated. In this post, I want to avoid the…

moneysupermarket Affiliate Marketing

10 Affiliate Marketing Strategies That Generated Us Over $1M in Income

The landscape for affiliate marketers has changed significantly over the past year. From tighter legislation for affiliates, to Google cracking down on thin affiliate content, and a general increase in…

7 Ways To Sell Ebooks, Courses & Information Products Marketing

7 Ways To Sell Ebooks, Courses & Information Products

Whether you sell eBooks in the fitness niche or online courses on personal finance, there are a lot of valuable lessons that can be learned and applied from observing what’s…

Screen-Shot-2014-09-18-at-18.36.18 Marketing

How Foundr Got 100K Downloads in 15 Months

Earlier this year I read ‘Thick Face Black Heart’ by Chin-Ning Chu on Eastern business philosophies. One of the concepts from the book that’s stuck with me is the idea…

5 Creative Ways Small Businesses Are Using Marketing Automation

5 Creative Ways Small Businesses Are Using Marketing Automation

There’s no shortage of stories about small businesses that have grown their profits by an order of magnitude after implementing marketing automation software. Thanks to tools like Keap & Ontraport, the…