Search Marketing

If you’re looking for a specialist PPC agency to skyrocket your advertising efforts, this is the article for you.

Quality Score is one of the most important elements in your Google Ads strategy. They help Google determine how relevant your ads are to user queries, where to place your…

The great thing about PPC advertising is you only pay when a user clicks on your ad, as opposed to traditional advertising models where you pay for people just to…

Sloppy landing pages are great at losing leads, but great landing pages are a selling power tool for online brands. Sure, designing these things can be a tricky business but…

Conversions are the cornerstone of any successful PPC strategy. Every visitor who clicks your ad is traffic you pay good money for, meaning each one that doesn’t convert is hitting…

While I don’t consider myself a black-hat SEO, I find it fascinating to experiment and learn from those who work in the most competitive niches and who push the boundaries…

Should you expect the results outlined in a proposal? Should you continue to use an agency that doesn’t produce results early on? Is it better to hire multiple specialists or…